LAS VEGAS / Iconic Collection
SHORT BRIEF.
Develop a sleek, on-trend aesthetic designed to captured the essence of the nightlife in Vegas and NY, and targeting men and women aged 20 - 40.
Develop a sleek, on-trend aesthetic designed to captured the essence of the nightlife in Vegas and NY, and targeting men and women aged 20 - 40.
WHAT WE DID.
Developed new folding box and tin structures in conjunction with Mike Boos who handled the graphic design. This collection for New York & Vegas, the 'Vegas Style Card Deck' Tins were awarded Gold at the annual ADCNJ awards ceremony.
![](https://freight.cargo.site/t/original/i/ec9503b35651c8635ecb4b442d4e7fe4060b6ace3000fc525533265d258ab663/iconic-1.jpg)
![](https://freight.cargo.site/t/original/i/5696c3b2043104faa9d7a85b03e48eb0d9f688cee324b23354aa1fe004c2e835/iconic-slide2.jpg)
![](https://freight.cargo.site/t/original/i/1ea8cfb7f2b5dea6bc49a084ca78c5cb2ca42bcf5b76cd3956f342c12cc23c50/iconic-5_molds.jpg)
![](https://freight.cargo.site/t/original/i/bfd5d0edc81ec6076fec8e791220eb40d14cb5afaae2216a2b8023e93c6059da/iconic-big-tin.jpg)
![](https://freight.cargo.site/t/original/i/783094d569829c73b8f1c63bd9c57e94d1c19c1fe04867688b1e89d41d4805a6/big-tin-mold_2.jpg)