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Package Design ︎︎︎
Illustration ︎︎︎
Branding & Collateral ︎︎︎


NANAT / Brand Design




SHORT BRIEF.
Brand Design. Craft a brand targeting new parents (25-40) and gift-givers (30-65) looking for uniquely designed baby blankets that children and adults can enjoy for both the artistic quality and the premium material.
WHAT WE DID.
Before the design work began, we developed a brand roadmap which outlined nanat’s brand values, personality, message, tone, and more.  From that roadmap, a concept for the brand’s visual expression emerged - elements of that work are shown below.

Brand Identity. The ‘nanat’ wordmark conveys an elegant yet playful feel. The visual system is both consistent and flexible, allowing for a cohesive rollout to various digital channels and print formats.

Visit the storefront > nanatbaby.com




Identity Design









Secondary marks, social media badges, and icons






Seasonal logo treatment - spring promotion concept




Collateral mockup


Brand Guidelines, Color and Typography




Desktop and mobile mockups - visit the storefront nanatbaby.com







Blanket + Baby brand visuals
Photography by Matt & Mel’s






Digital Carousel - Shopify, Etsy





Packaging - Premium Giftbox (1PC), e-commerce exclusive

Primary structure is made with Mohawk’s 100% PC ultra-white uncoated paperboard with a beautiful clear foil stamp applied to the logo.  Custom tissue, inner sticker, and marketing inserts are made from 100% recycled materials and use soy inks.






Packaging - Luxury Keepsake Giftbox (3PC), e-commerce exclusive

Rigid structure uses 100% recycled chipboard, and outer paper wrap made with FSC certified paper. Custom tissue, inner sticker, and marketing inserts are made from 100% recycled materials and use soy inks.







FLOCK DESIGN HOUSE / Brand Identity & Collateral




SHORT BRIEF.
Interior Designers Anita Magyar & Kristin Peterson-Damle were looking for an identity system that captured the spirit of their new firm. They wanted a dynamic visual language that told their story - it needed to be rebellious and energetic, yet sophisticated and reflective of their eclectic style.
WHAT WE DID.
One of the highlights of the project was designing their letter-pressed business cards, made by Studio on Fire. The custom size, ultra-heavy matte stock, blind embossed front, and the metallic ink used to decorate both sides and the edges, all come together to make a powerful statement about their brand. Without saying a word, the cards reinforce a critical piece of Flock's brand message - a relentless commitment to quality and total dedication to style.

Project Deliverables:
• Logo design
• Stationary, business cards
• Trade show postcards and folders
• Office and Trade Show signage








  
 
      





NORTH 8th / Logo Design




SHORT BRIEF.
Logo Design for a start-up women's clothing & accessory design company based in L.A. Owners Kalyna Kutny & Sarah Durlacher were looking to explore logos that captured the personality of their young yet elegant style, while conveying a level of sophistication.
WHAT WE DID.
We worked through a variety of hand-drawn options and ended up with the hand-scripted primary & secondary logomarks seen here. Also shown is a small part of the exploratory process using sharpies on kraft paper. 



















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